Blue Scorpion Reputation Management
We work transparently with clients to individually craft appropriate prevention and intervention services, particularly for those who’ve experienced a loss of public confidence, to rebuild brand value.
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ABOUT US
OUR STORY
Poisonous animals have gained notoriety since their venoms (secreted or injected) contain several useful bioactive substances. In parts of the Caribbean, the blue scorpion’s venom has demonstrated cancer-fighting properties and is being developed as a drug to treat the disease. The venom is known for its healing factors and its potential to save lives, much like antimicrobial substances identified in the Komodo Dragon’s blood. Drops of venom from a blue scorpion are anti-inflammatory in the same way that BSRM protects its clients. Our communications expertise and training extends over 15 years in print and corporate media environments. BSRM understands where the risks lie, and we exist to help clients take steps to avoid or counteract crises, communicating to critical audiences. We value serving as trusted counsel in making sure that every client is given the best advice to elevate their brand and business. We sow excellent services for clients to reap stronger sales opportunities, advantage, strengthened employee recruiting, retention, and trust among stakeholders.
MISSION
We exist to protect and uplift your identity by providing reputable client services built on trust.
VISION
To establish BSRM as the global authority on crisis communication, specializing in the industries we serve.
VALUES
2. Trust, reliability, and timeliness are at the core of our principles.
CORPORATE SOCIAL RESPONSIBILITY
At BSRM, we pride ourselves on our ability to ensure that every client is given the best advice to elevate their brand and business. However, we don’t believe the advice stops with our clientele. Our focus is not only on building and retaining our clientele but providing our team with an opportunity to continue to learn and grow within the company. BSRM believes it has a duty and responsibility to sculpt and mold the next generation of communications professionals. Through our training and mentorship, we are bridging the gap from college to corporation, assisting students who may lack the experience or job-readiness
necessary to make that transition by themselves. Recent graduates lacking in real-world applications of the skills learned throughout their college career can benefit from the knowledge and insight of our staff of seasoned professionals within the communications industry while developing a portfolio of work samples and related experience. BSRM would like to serve not only as a top specialist communications firm but also as a hub for the recruitment of talented and energetic young professionals within the field of public relations, marketing, and advertising.
04 EVALUATION
Evaluation is the review of the use of tools to measure impact and return on investment.
03 IMPLEMENTATION
Proactive tactics are deployed to segmented audiences in various publications such as promotional opportunities, media relations and event planning.
01 RESEARCH
Research is the fundamental best practice in PR and the first step in the continual cycling process.
02 PLANNING
An action plan through strategy development is established where objectives are meaningful and measurable. Research methodology backed by PR theory and models inform campaigns to ensure their success.
01 RESEARCH
Research is the fundamental best practice in PR and the first step in the continual cycling process.
02 PLANNING
An action plan through strategy development is established where objectives are meaningful and measurable. Research methodology backed by PR theory and models inform campaigns to ensure their success.
03 IMPLEMENTATION
Proactive tactics are deployed to segmented audiences in various publications such as promotional opportunities, media relations and event planning.
04 EVALUATION
Evaluation is the review of the use of tools to measure impact and return on investment.
Leadership
Kimberly M. Starks, APR | Principal Consultant
Kimberly M. Starks, APR is an accredited public relations practitioner with a specialization in reputation management. She is the principal consultant of Blue Scorpion Reputation Management, a PR firm specializing in the areas of video gaming, agribusiness, pet health and wellness, and government contracting. She also is the cofounder and CEO of Immense DC, an esports consultancy. Prior to launching her firms, she served as the spokeswoman for the Georgia Lottery Corp. and was a print reporter at a number of newspapers throughout the Southeast. She is a board member of the Georgia Game Developers Association (GGDA), Positive Growth Inc. and is a member of Georgia’s Technology, Innovation and Entrepreneurship Legislative Caucus. Read more about Kimberly here.